Alana Gandra
Reporter - Agência Brasil

Rio – The Rio de Janeiro carnival celebration is certainly spectacular. It is also quite sensational from an economic perspective. It is estimated that no less than US$463 million in business is generated by carnival, while 300,000 people have jobs connected with the effort to make carnival celebrations spectacular and successful.

The Small Business Adminstration of Rio de Janeiro (Serviço de Apoio à Micro e Pequena Empresa do Rio de Janeiro) (Sebrae-RJ) ran a survey on the carnival productive chain and found that the event generates enormous demand for the goods and services of a broad gamut of small businesses.

"We are going to work on government projects and policies that focus on developing this sector. We can increase bujsiness and generate even more jobs and income," says Sergio Malta, the president of Sebrae-RJ.

Translation: Allen Bennett